Former Golden Globes regular Alex Williams took what she learned from being styled for the red carpet in Beverly Hills and brought it to North Reading when she opened her own salon on Main Street.
Williams spent two years attending the Golden Globes to escort stars to be photographed by the Hollywood Foreign Press and interviewed on Extra and other entertainment shows. Williams had to look the part to do her job, and spent hours in hair and makeup before getting to work.
Opening her salon, Axle Color Studio, fulfilled her dream of offering local customers the Beverly Hills salon experience without the travel or high price point.
Her stylists have advanced knowledge of hair industry trends and styling techniques. According to Williams, they have a state of the art facility and use organic products.
“Every Axle client will be treated like they have the most important event in their life that day, and their hair matters. Everyone is special and unique. So are we,” Williams said.
Every stylist, and Williams herself, would like to ensure that every client feels special and "even a little glamorous."
“If you’re unhappy with your hair, you’re not happy,” she said.
Stop by the Axle Color Studio at 203 Main St., North Reading. They are open on Tuesdays from noon to 8, Wednesdays from 10 a.m. to 8 p.m., Thursdays from 10 a.m. to 8 p.m., Fridays from noon to 8 p.m. and Saturdays from 9 a.m. to 5 p.m. They are closed on Sunday and Monday. The phone number for the salon is 978-664-2800.